Market Research – Do you really need to do it? 7 Benefits of Market Research
Whether you are managing a new brick-and-mortar or online business, you need to gain new insight into your new venture to get an edge over your competition. One of the biggest mistakes entrepreneurs make is that they think that their ideas are completely new and that they have zero competitors. Well, there are competitors, and in order to beat them, you must understand them. This is where the benefits of market research come in.